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You’ve heard of FOMO but are you ready for FOBO?

You’ve heard of FOMO, but you need to know about FOBO. Your prospects have it and sales are suffering… The guy who coined FOMO (fear of missing out) also coined FOBO — the fear of better options. Now, FOMO is a marketer’s cattle prod… ⚡ ️”Tickets selling faster than an Instagram influencer’s moral compass…” ⚡️…

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